Current:Home > MarketsDo I really need that? How American consumers are tightening purse strings amid inflation -NextFrontier Finance
Do I really need that? How American consumers are tightening purse strings amid inflation
View
Date:2025-04-13 22:05:03
Inflation continues to vex the American consumer, with prices rising 3.7% over the past year.
Not surprisingly, the vast majority of American consumers say they are cutting back: 92%, according to a recent CNBC-Morning Consult survey.
Here are five snapshots of how consumers are tightening their belts.
(Spoiler alert: They are buying fewer belts.)
Consumers are cutting back on essentials and non-essentials alike
In a June poll by CNBC and Morning Consult, nearly 80% of consumers said they had cut spending on nonessential items, a category that covers entertainment, home décor, appliances and clothing.
Protect your assets: Best high-yield savings accounts of 2023
A more recent survey by the same pollsters, conducted in September, shows which non-essential items consumers are most likely to do without: clothing (63%), restaurants and bars (62%) and entertainment outings (56%).
Each CNBC-Morning Consult poll covered roughly 4,400 adults.
A smaller share of consumers, about two-thirds, are spending less on essential goods, such as groceries, utilities and gas, according to the June survey.
The poll noted that consumers are spending more at value-oriented supermarkets and less at higher-priced alternatives.
Looking toward the holidays, three-quarters of consumers told CNBC they expect to cut back on non-essentials. Three-fifths plan to cut back on essentials.
How are you coping with costs? What's their impact on your hopes and dreams? Share your story with USA TODAY:
Older Americans are splurging less
Boomers and Generation X are scaling back on extravagant spending, according to a recent McKinsey & Company survey.
The share of adults who intend to splurge this year ranges from a low of 20% among boomers to a high of 55% among Gen Zers, with the figure rising by age. The data come from a representative survey of 4,000 adults taken in August.
More revealing, perhaps, is what consumers are splurging on. The most popular items are food-related: restaurants and grocery stores. We all have to eat, right?
Consumers are less likely to spend lavishly in 2023 on vehicles, jewelry and electronics, the survey found. Vehicle prices, in particular, have ranged notoriously high in recent years.
More consumers are buying now, paying later
One way to stave off inflation’s sting is to put off paying for things. A recent poll from LendingTree, the online loan marketplace, found that 46% of Americans have used a form of short-term financing called buy now, pay later, up from 31% in 2021.
More than one in four consumers who used the deferred-payment service said they used it as a bridge to their next paycheck. One in five used the service to buy groceries.
Younger Americans seem most comfortable with buying now and paying later, or at least most likely to use it. Nearly two-thirds of Gen Zers and 55% of millennials said they had made such purchases, compared with 24% of boomers.
The findings come from a representative survey of 2,044 consumers conducted in March.
Fewer motorists are buying auto insurance
This finding is positively scary. With auto insurance premiums skyrocketing, a larger share of American drivers are choosing to forgo insurance.
The share of American households without insurance rose from 5.3% to 5.7% between the second half of 2022 to the first half of 2023, according to a report from J.D. Power.
In New Hampshire, the share of uninsured drivers has risen from 4.3% to 7.9% in that span. In South Dakota, the share has doubled from 3.3% to 6.8%. In Indiana, the rate has risen from 5.5% to 7.5%.
But… Americans are still spending more than last year
While survey after survey shows consumers tightening their belts, we are, in fact, spending more this year than last.
Median household spending rose by 5.5% in August, compared with the same time in 2022, according to the New York Federal Reserve Bank’s SCE Household Spending Survey.
That means we are spending above inflation, which boosted prices by 3.7% between August 2022 and August 2023.
Hold the guac:Chipotle menu prices are going up again, marking the 4th increase in 2 years
One data point, the share of households reporting a large purchase in the last four months, rose to 63.5%, the highest level since August 2015.
Fewer Americans reported major purchases of furniture or electronics, but more said they had spent on appliances, vehicles and vacations.
veryGood! (7)
Related
- Selena Gomez engaged to Benny Blanco after 1 year together: 'Forever begins now'
- Clarence Thomas discloses more private jet travel, Proud Boys member sentenced: 5 Things podcast
- Your Labor Day weekend travel forecast
- Meet Merman Mike, California's underwater treasure hunter and YouTuber
- Shilo Sanders' bankruptcy case reaches 'impasse' over NIL information for CU star
- ACC clears way to add Stanford, Cal, SMU, AP sources say, providing escape for 2 Pac-12 schools
- Kia recalls nearly 320,000 cars because the trunk may not open from the inside
- 10 must-see movies of fall, from 'Killers of the Flower Moon' to 'Saw X' and 'Priscilla'
- A steeplechase record at the 2024 Paris Olympics. Then a proposal. (He said yes.)
- 'Sleepless in Seattle' at 30: Real-life radio host Delilah still thinks love conquers all
Ranking
- Elon Musk's skyrocketing net worth: He's the first person with over $400 billion
- 5 entire families reportedly among 39 civilians killed by shelling as war rages in Sudan's Darfur region
- A drought, a jam, a canal — Panama!
- Rule allowing rail shipments of LNG will be put on hold to allow more study of safety concerns
- Sonya Massey's father decries possible release of former deputy charged with her death
- Jesse Palmer Teases What Fans Can Expect on Night One of The Golden Bachelor
- Florida father arrested 2 years after infant daughter found with baby wipe in throat
- A wrong-way crash with a Greyhound bus leaves 1 dead, 18 injured in Maryland
Recommendation
Bet365 ordered to refund $519K to customers who it paid less than they were entitled on sports bets
He collapsed in 103 degree heat working his Texas UPS route. Four days later he was dead.
Maui wildfire survivors were left without life-saving medicine. A doctor stepped up to provide them for free.
Pringles debuting Everything Bagel-flavored crisps, available in stores for a limited time
Google unveils a quantum chip. Could it help unlock the universe's deepest secrets?
Food ads are in the crosshairs as Burger King, others face lawsuits for false advertising
Delta Air Lines says it has protected its planes against interference from 5G wireless signals
Russia reports more drone attacks as satellite photos indicate earlier barrage destroyed 2 aircraft